Modern Website Redesign — Without Losing Your SEO
A website redesign should make your business more money — not break the rankings you've spent years earning. Most agencies get this wrong: they ship a beautiful new site, only for organic traffic to crater the next month because URLs changed, meta tags were lost, and 301 redirects were skipped.
MarketiXpert builds redesigns the right way: SEO-first, design-led, conversion-focused. Every redesign starts with a baseline audit of your current site, then preserves every URL, ranking signal, and converted page during the rebuild.
Book a free redesign consultation →
Signs Your Website Needs a Redesign
You'll recognize at least three of these:
- Your bounce rate is above 65% and visitors leave without converting
- Page speed is below 60 on PageSpeed Insights mobile
- Your design hasn't changed in 4+ years and looks dated next to competitors
- Your site is not mobile-friendly or breaks on common devices
- You can't update content yourself — every edit needs a developer
- Lead form submissions, calls, or purchases have dropped 20%+ year over year
- You're embarrassed to share the URL in a meeting
- Your CMS is outdated, hacked, or no longer supported
- Conversion paths are unclear — visitors don't know what to do next
- Your competitors have launched modern sites and you're losing deals on first impression
If any of these sound familiar, you're losing leads every week the redesign waits.
Our Website Redesign Process
Phase 1 — SEO Baseline Audit (Week 1)
Before we touch design, we map your current site:
- All indexed URLs (sometimes thousands)
- Top 50 organic-ranking pages and their target keywords
- Backlink profile and high-authority inbound links
- Current Core Web Vitals scores
- Existing schema markup, meta tags, and canonical structure
- Forms, tracking pixels, and conversion events
Why this matters: every page that ranks today gets a preservation plan. No SEO equity is left on the table.
Phase 2 — Design (Week 2–3)
Working in Figma, our designers deliver:
- Brand-aligned design system (colors, type, spacing, components)
- Homepage + 5–10 inner page templates
- Mobile, tablet, and desktop layouts
- Component library for ongoing edits
- Two rounds of revisions included
You approve the design before any code is written.
Phase 3 — Development (Week 3–5)
Built on your chosen platform — WordPress, Shopify, Webflow, or custom Next.js. Every site we ship includes:
- Semantic HTML and accessibility (WCAG 2.2 AA)
- Core Web Vitals optimized (LCP < 2.5s, INP < 200ms, CLS < 0.1)
- Schema.org structured data (Organization, LocalBusiness, Service, FAQ, BreadcrumbList)
- Image optimization (AVIF/WebP, lazy loading, responsive sizes)
- Mobile-first responsive across 320px to 4K
- Clean editable CMS — your team controls content without a developer
Phase 4 — Pre-Launch QA (Week 5–6)
Before the redesigned site goes live:
- Full 301 redirect map (every old URL → new URL)
- Cross-browser testing (Chrome, Safari, Firefox, Edge)
- Device testing (iOS, Android, iPad, desktop)
- Form submission + payment flow testing
- Analytics + tracking verification (GA4, GTM, Meta, LinkedIn)
- Search Console + sitemap re-submission ready
Phase 5 — Launch + 30-Day Care (Week 6)
Launch day includes:
- DNS cutover during low-traffic window
- Real-time monitoring for 72 hours
- Search Console re-submission
- GA4 confirmation
- 30 days of free bug fixes and minor edits
Redesign Packages
| Package | Pages | Timeline | Starting Price |
|---|---|---|---|
| Visual Refresh | Up to 10 | 2–3 weeks | $2,500 USD |
| Standard Redesign | 10–25 | 3–5 weeks | $4,500 USD |
| WordPress Custom Theme | 10–30 | 4–6 weeks | $6,500 USD |
| Shopify Redesign | 25–50 + products | 4–8 weeks | $7,500 USD |
| Enterprise Rebuild | 50+ pages or web app | 8–16 weeks | Custom quote |
All packages include SEO baseline audit, 301 redirect map, structured data, Core Web Vitals optimization, and 30-day support.
Platforms We Redesign On
- WordPress — custom themes, ACF/Gutenberg, headless Next.js
- Shopify — custom themes, Hydrogen storefronts, app integration
- WooCommerce — theme + plugin development
- Webflow — design + CMS migration
- Wix / Squarespace → migration to WordPress or Next.js
- Next.js / React — fully custom rebuilds
- HubSpot CMS — for marketing-driven orgs
- Custom PHP / Laravel — legacy modernization
Industries We Redesign For
Local service businesses, e-commerce stores, SaaS marketing sites, professional services (legal, dental, accounting, real estate), agencies, restaurants, and B2B suppliers across Brampton, Toronto, the GTA, the USA, and the UK.
What Sets MarketiXpert Apart
SEO is engineered in, not bolted on. Most design agencies hand a site to an "SEO consultant" after launch. We design and build with rankings as a primary requirement — every page template, image, and URL is planned for search.
Conversion-rate focused. Your redesign isn't art — it's a sales tool. We design for clear hierarchy, single-action calls, and measurable conversion goals.
No platform lock-in. We don't push proprietary builders. You own your code, your data, and your CMS — and any developer can take over after launch.
Performance budget enforced. Every page must hit Core Web Vitals thresholds before launch. No "we'll optimize later."
Ready to Modernize Your Website?
The longer your site looks dated, the more leads you lose to competitors. A redesign typically pays for itself within 4–6 months of launch through improved conversion rates and organic traffic.
Book your free redesign consultation →
Or call +1 647-994-8758 (Canada) / +1 240-712-8684 (USA) to talk through your project.